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Beverage Industry News (BIN) is California's most comprehensive trade magazine for the wine, spirits and beer industry. Since 1934, Beverage Industry News has provided California's Beverage Industry with beverage insight and pertinent information needed to conduct business more efficiently. Packed with 300+ pages of lucid and informative news, category features, new products, distributor brand indexes and industry contacts, BIN Magazine is a must for all those who seek information in California's highly competitive beverage marketplace.

• Brand Category Editorial Focus

• Beverage Trends & New Products

• California Distributors & Brand Pricing

• Wine, Spirit & Beer Brand Indexes

• 300+ Pages Per Issue

• Industry Contacts and More!

Beverage industry News (Bin) California's #1 BEER, Wine & SpiritS Resource


Liquor Rank is a spirit evaluation and brand marketing service that presents our clients with cost-effective marketing solutions that are vital to the success of your brand in today's beverage marketplace.  Created specifically for beer, wine & spirits marketers, Liquor Rank provides a fair unbiased evaluation by blind-tasting your product and then presenting a BIN Liquor Rank rating score of 80-100 points based on the quality and value of each submission. Once your Liquor Rank has been established, we then showcase your product to a targeted network of 38,000 beverage buyers and distributors via our print and digital media platform.

Showcase your brand to key buyers at on/off premise accounts and chain stores such as:  Albertsons Markets, BevMo, Big Saver, Bristol Farms, Cardenas, Costco, Cost Plus World Market, CVS, Food 4 Less, Gelson’s, Jons Markets, Lucky’s Market, Northgate Markets, Pavilions, Raley’s, Ralph’s, Rite Aid, Safeway, Sam's Club, Sav-On, Smart & Final, Stater Brothers, Super A, Target, Trader Joe’s, Total Wine & More, Vallarta Supermarkets, Super King, Vons, Walmart, Whole Foods and more! 

The fee is $300 for each product submitted to Liquor Rank.  Rating results provided within 30 days.  For more information, please click here. 


Beverage Industry News | ©​ 2019 | Privacy Statement | Terms Of Use

Beverage Industry News | © ​1999 - 2021 | Privacy Statement | Terms Of Use

BIN Editors’ Choice Awards profile the best wine, beer and spirit brands discovered by our team of writers throughout the year.  The Editors’ Choice Awards showcase brands that break new ground and deliver the best value to buyers.  BIN Editors’ Choice Awards are  announced  in December. 



* California's #1 Beverage Resource

• Serving California for over 80+ Years

* Circulated to Key On/Off Premise Buyers

* Used by retailers, distributors & suppliers 

* Targeted Marketing Opportunities